from CNN.com - RSS Channel - HP Hero https://www.cnn.com/2022/04/02/business/brand-characters-mascots-marketing/index.html
via https://www.cnn.com/index.html
Saturday 2 April 2022
How brands create mental shortcuts for consumers
Wander around a supermarket and you'll bump into all sorts of characters: Tony the Tiger, Toucan Sam, Cap'n Crunch and Buzz Bee in the cereal section. Mr. Clean, Brawny Man and the Charmin Bear among the household items.
from CNN.com - RSS Channel - HP Hero https://www.cnn.com/2022/04/02/business/brand-characters-mascots-marketing/index.html
via https://www.cnn.com/index.html
from CNN.com - RSS Channel - HP Hero https://www.cnn.com/2022/04/02/business/brand-characters-mascots-marketing/index.html
via https://www.cnn.com/index.html
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